Brady Corporation is a global industrial technology company founded in 1914 and headquartered in Milwaukee, Wisconsin. Listed on the NYSE as BRC, it reported record sales of USD 1.66 billion for the fiscal year ended July 2026 and employs approximately 9,400 people following its August 2026 acquisition of Honeywell's Productivity Solutions and Services business. Brady is known for durable labels, industrial printers, safety identification and the software that connects them.
Brady Corporation is a global industrial technology company founded in 1914 and headquartered in Milwaukee, Wisconsin. Listed on the NYSE as BRC, it reported record sales of USD 1.66 billion for the fiscal year ended July 2026 and employs approximately 9,400 people following its August 2026 acquisition of Honeywell's Productivity Solutions and Services business. Brady is known for durable labels, industrial printers, safety identification and the software that connects them.
Its portfolio covers wire, cable, patch panel and rack identification for data centres and structured cabling, portable and industrial label printers, lockout/tagout and facility safety products, and, through the former Honeywell PSS business, mobile computers, barcode scanners and RFID data capture. Brady serves the region through Brady Middle East FZE in Dubai and a partner network supporting telecom, data centre, energy and manufacturing customers in Saudi Arabia and the Gulf.
Self-laminating and wraparound cable labels, patch panel and rack labels, Quickflags, Hypertags and BradyGrip cable-bundle markers engineered to stay legible for over ten years and to support TIA-942 and TIA-568 labelling practices.
The BradyPrinter i5300 prints labels up to 4.25 inches wide at 300 or 600 dpi, the i4311 brings that width to the field on a swappable battery, and the M710 and M211 handhelds print on site from Express Labels.
A modular label design and print platform with apps for wire identification, custom designs, spreadsheet import, scan-and-print and data automation, reducing manual entry and labelling errors across teams and sites.
Lockout/tagout devices, safety signs, pipe markers and GHS labelling that help facilities meet workplace safety and regulatory requirements in manufacturing, energy, utilities, construction and laboratory environments.
Mobile computers, barcode scanners, RFID readers, printing and voice-guided workflow solutions from the former Honeywell Productivity Solutions and Services business, serving logistics, warehousing, retail and manufacturing operations.
Brady is not an AI software vendor; its role is to make physical infrastructure machine-readable and to automate the workflows around it. Its identification products label the wire, cable and fibre plant of data centres built for AI workloads, while the 2026 acquisition of Honeywell's PSS business adds mobile computing, barcode, RFID and voice-guided data capture that feed enterprise systems with accurate operational data.
In products, automation shows up as Brady Workstation Data Automation, which generates error-free label runs from databases and spreadsheets, BradyVoice, which lets technicians dictate label text on i-series printers, and LabelSense auto-calibration on the i4311. Battery-free RFID LED cable flags and DCIM integrations let data centre teams locate assets faster and keep infrastructure records current.
Where Brady fits in the four-layer AI stack we bring to partners.
Explore the layerBrady reported fiscal-year sales of USD 1.66 billion for the year ended 31 July 2026, up 9.8 percent with 5.3 percent organic growth, the highest annual revenue in the company's history.
Brady closed its USD 1.4 billion purchase of Honeywell's Productivity Solutions and Services business, adding mobile computers, barcode scanners, RFID, printing and workflow software and creating a company of about 9,400 employees.
The i4311 pairs a 4.25-inch print width with a swappable all-day battery, carry handle, Wi-Fi, Bluetooth, USB-C and Ethernet, plus LabelSense calibration and BradyVoice dictation, bringing bench-printer output to the field.
Architecture, sizing and proof-of-concept support so partners propose the right configuration first time.
02Certification paths, workshops and demo access that build partner capability around the portfolio.
03Local stock, professional services, escalation and RMA handling across Saudi Arabia and the region.
Speak with our team about availability, solution design and partner enablement.
